I’m Just a Vaccine

Objective:

– To educate people on how vaccines are made, patented, and distributed
– To raise awareness of how patents play a detrimental role in access to vaccine
– To spark dialogue around these issues with the public

The Project:

“I’m Just a Vaccine” is a parody of School House Rock’s classic video “I’m Just a Bill’’ from 1976. The animation features a vaccine and a kid having a conversation about the vaccine pipeline and how the Covid-19 vaccine is still inaccessible to much of the world because of restrictive licensing and patents. The video directs viewers to a platform on the Free the Vaccine website that showcases past instances where patents were not enforced on heath (and other) technologies and aims to spark dialogue on these issues.

TRY THIS:

Share it on social media. #FreeTheVaccine #PeoplesVaccine

What worked?

The video went viral! In less than 24 hours, the video got 100K+ views on Facebook via Occupy Democrats.

The video worked really well because it’s based on an iconic video with an easily identifiable style and contains accessible language about a very complex issue that empowers everyday people to engage with this pressing issue.

    Original files can be provided for exhibition

Links:

Reflections from Heloise Widdig

What was the process/journey of creating this work?

Daria originally came up with the idea in the Funify R&D squad and we just rolled with it! After discussing the objective of the video and the messages we wanted to get across, Dannie and Heloise formulated the script. We changed the words to get the right messages across while cutting down on the length and still keeping the structure similar to the original. Meanwhile, Daria was the mastermind behind the animation. While staying true to the iconic style of the original, she developed unique characters and setting for the video. After the first draft of the video was completed, Dannie and an actor, Eamon Kinsman, did the voiceover for the kid and the vaccine. In the final weeks before the launch date, Dannie and Heloise created a social media plan for the video’s launch.

What skills or perspectives did the collaborators bring to this?

A combination of Daria’s fabulous animating skills, Dannie’s tremendous organizing, writing, and voice-over skills, and Heloise’s writing and support, gave us the foundation necessary to create a successful video and have a great launch.

What were some of the responses to this work?

1.4k likes on Facebook in less than 24 hours and lots of positive comments!

About this project
Creators:

May, 2021

Video

United States, Los Angeles

2 min 44 seconds

Creative Commons BY

Download Original/High-Resolution File: ImAVaccine_Final_16_9_Subtitles.mov.zip

Care Bear Banner

Objective:

Create a compelling image that will be shared and get us into the press, thus creating additional popular pressure to get Joe Biden to sign the TRIPs waiver.

The Project:

A banner for the Care Bear brigade to hold up at the DC event in May of 2021.

TRY THIS:

Share it on social media. #FreeTheVaccine #PeoplesVaccine

Make your own!

What worked?

I find it hilarious.

Other Notes:

It will be held up by people in Care Bear costumes in front of the White House.

    An original object can be provided for exhibition
  • Original files can be provided for exhibition
  • The work can be reproduced on site with instructions (provided)

Links:

Reflections from Steve Lambert

What was the process/journey of creating this work?

Merith had the Care Bear idea. She asked me to help to make the banner. I asked her for a sketch, which helped speed things along. I had to do this quickly, so the outline gave me a starting point.

What skills or perspectives did the collaborators bring to this?

I’ve had to turn images into vector art to scale up before. This means smooth lines instead of more jaggedy pixelated look. Someone could do a better job at vectorizing this art, but it will look good enough from 10 feet or so and we got it done. After that I tweaked the colors to match Free the Vaccine for COVID-19’s colors. Then added the text.

What were some of the responses to this work?

Everyone who has seen it smiles.

What would be your next steps, building on this idea, if you had a million dollars and all the time and skills in the world?

Make some bears and send them to every member of congress!

If someone else were going to make/use/do something like this, what advice would you give them?

You can print this large scale for cheaper than you’d think. Or re-use elements and make a different kind of sign. Sharing is caring!

About this project
Creators:

May, 2021

Image/graphic

United States, Poughkeepsie

3ft H by 10ft W

Public Domain

Download Original/High-Resolution File: care-bear-banner.pdf

Jonas Salk Fan Club Parade Banner

Objective:

To popularize the story of Jonas Salk’s sharing his vaccine without a patent and show that another way is possible.

The Project:

This banner was designed for the May 5, 2021 event in Washington D.C. It’s meant to work like the banner that would be used for a group marching in a parade. You can download versions for various regions we have Free the Vaccine for COVID-19 participants. Or modify one to make your own.

TRY THIS:

Print it.

Join the Jonas Salk Fan Club and make one for your local chapter.

What worked?

It should be a magnet for photographers – hopefully!

Other Notes:

The design is based off the Jonas Salk sticker I made just for fun, kind of on a whim. That’s how it starts sometimes.

    Original files can be provided for exhibition
  • The work can be reproduced on site with instructions (provided)

Links:

Reflections from Steve Lambert

If someone else were going to make/use/do something like this, what advice would you give them?

Have this printed at a local copy shop/office supply store. You can get it printed on plain paper for pretty cheap. It won’t look *great* but it will look good enough.

Of course, you can also print it on something heavier for a higher cost. And you should if you can!

A lot of these parade banners have yellow fringe at the bottom (do an image search for “parade banner”). That’s, of course, optional but would be a nice touch.

“We’re Better Together” Stickers

Objective:

The European Citizen’s Initiative calls on the European Commission to make anti-pandemic vaccines and treatments a global public good, freely accessible to everyone. As the initiative needs 1 million signatures to be brought to the European Commission, it is important to appeal to the general public and get as many people to sign on as possible. We wanted to create a simple, but engaging sticker that would catch people’s attention in public spaces to persuade them to sign onto the petition.

The Project:

Our stickers follow the principle of Valentine’s Day cards, they show two vaccines that want to be together and provide a QR code to get them closer. The QR code redirects to the website of the Right2Cure European Citizen’s Initiative. We distributed these stickers all around European cities to get people to sign the petition.

TRY THIS:

Print it and stick it.

Make it specific to your community.

What worked?

The stickers are very cute and follow the color scheme of the Free the Vaccine campaign – that can help to get people’s attention.

    Original files can be provided for exhibition

Reflections from Katharina Wolfenstetter

What was the process/journey of creating this work?

The idea started out when were brainstorming impossible ideas. Someone said that we should force politicians to have hearts. That evolved into sending them hearts. That then evolved into sending them some kind of Valentine’s Day card. But as we wanted to reach as many people as possible to sign onto the petition, we decided to go with stickers that follow the idea of a Valentine’s Day card, which could be distributed all around cities with the QR code of the petition on there.

What would be your next steps, building on this idea, if you had a million dollars and all the time and skills in the world?

Plaster every city in Europe with our stickers and hand them out to students for free – because students always like free stickers, especially when they are cute! 🙂

About this project
Creators:
  • Katharina Wolfenstetter
  • Ludovico Caminati
  • Johanna Twittenhoff
  • Alessia Gonfroid
  • Julia Billian
  • Sophie Tragert
  • Max Wielenga
  • Elise Potthoff
  • Samira Shair
  • Maanasa Gurram

April, 2021

Image/graphic, Print

Germany, Munich

1098 × 1217 pixels

Creative Commons BY-NC

Link to Original or High-Res file

Venice for Vaccines

Objective:

We wanted to create an accessible way to engage with street art and murals to spread the Free the Vaccine message and symbol.

The Project:

We created a stencil and spray painted the Free the Vaccine symbols at the Venice Art Walls in Southern California.

TRY THIS:

Download the stencil and use it.

What worked?

The stencil is very easy to replicate (and the pdf can be downloaded)!

    Original files can be provided for exhibition
  • The work can be reproduced on site with instructions (provided)

Links:

Reflections from Carly Besser

What was the process/journey of creating this work?

Originally, our squad tried to explore working with a professional muralist to amplify the Free the Vaccine message. After a bit of research, and Franziska’s great advice to use the Venice Art Walls, we realized we could make our own stencil. Daria designed a stencil based off of the Free the Vaccine logo that could easily be replicated by others, and we spray painted away!

What were some of the responses to this work?

Visitors and artists at the Venice Art Walls were curious to know more about the logo design and the “Free the Vaccine for COVID-19 message.” And the artists at the wall were very kind about working around our design and ensuring that they wouldn’t cover it up (at least for the day).

What would be your next steps, building on this idea, if you had a million dollars and all the time and skills in the world?

If I could build on this idea, I would work with a group of professional muralists to design permanent Free the Vaccine for COVID-19 murals based in various cities across the globe.

If someone else were going to make/use/do something like this, what advice would you give them?

Have fun with your designs and locations! And wheatpaste is always a great alternative to spray paint.

About this project
Creators:

April, 2021

Image/graphic, Installation/Intervention

United States, Los Angeles

24 ” x 12 “

Public Domain

Download Original/High-Resolution File: FTV_Stencil.pdf

Jonas Salk Fan Club Membership Card

Objective:

Create and get 200 “card carrying members” of the Jonas Salk Fan Club by end of the third season of Free the Vaccine for COVID-19.

The Project:

Membership cards for the Jonas Salk Fan Club. The card says that the cardholder “believes life-saving medications are public goods to be shared with the world, not witheld for corporate gain, and is hereby duly recognized as a registered, lifetime member of the International Jonas Salk Fan Club.”

TRY THIS:

Join the Jonas Salk Fan Club and get your own card.

Start a membership group for something you care about.

What worked?

There’s a consistency across all the Jonas Salk Fan Club kit that makes it feel like a set.

Other Notes:

I just riffed off the Jonas Salk Fan Club Sticker I made earlier in the week.

    A set of instructions exists on how to make this work
  • An original object can be provided for exhibition
  • Original files can be provided for exhibition
  • The work can be reproduced on site with instructions (provided)

Links:

Reflections from Steve Lambert

If someone else were going to make/use/do something like this, what advice would you give them?

You can print business cards very cheaply most places in the world. Don’t hesitate, just have them made and start handing them out. Keep 10 or 20 in your pocket or bag so you can give them away!

The Jonas Salk Fan Club pins are a great way to attract attention and recruit new members!

About this project
Creators:

April, 2021

Image/graphic, Print

United States, Poughkeepsie

2 x 3.5 inches

Public Domain

Download Original/High-Resolution File: Jonas-Salk-Fan-Club-Card.ai_-1.zip

MemePostcards to politicians

Objective:

By sending out the mentioned memes as a postcard, we wanted to encourage politicians (mostly MEPs), already smpathizing with the idea of supporting the TRIPS-Waiver, in a positive kind of way to post more about their support and hence increase public pressure.

The Project:

In our squad we created funny memes, ironically describing current (european) patent policy or politicians behaviour, whilst pointing out more equitable and efficient solutions that help end the pandemic sooner, for example supporting the TRIPS-Waiver. These were then sent out to MEPs/politicians with an attached letter, to make them state publically their support for TRIPs-Waiver.

TRY THIS:

Share them on social media. #FreeTheVaccine #PeoplesVaccine

Make one!

What worked?

The memes were reposted by some NGOs and we also got some positive feedback from a few MEPs. In addition, it helped us a lot to try out Craftivism and using positive vibes to criticize.

Reflections from Elise Potthoff

What was the process/journey of creating this work?

The idea was created during the time when the container ship “Ever Given” was stuck in the Suez Channel and social media was flooded with memes about it. Therefore we also created one meme with this background.

What would be your next steps, building on this idea, if you had a million dollars and all the time and skills in the world?

Flood every politician with a postcard specifically adapted to her/his statements on the TRIPS-topic with a picture of him/her as base of the meme. Also the memes could be printed out largely as big posters to be hung up in public area.

If someone else were going to make/use/do something like this, what advice would you give them?

It would be also good to try targetting MEPs from the “other side”, not convinced of the TRIPS-Waiver yet. Of course, different texts on the memes could be helpful and also a different letter attached to it. But the procedure could be the same.

About this project
Creators:
  • Samira Shair
  • Ludovico Caminati
  • Kathi Wolfenstetter
  • Maanasa Gurram
  • Hannah Dawson
  • Max Wielenga
  • Alessia Gonfroid
  • Julia Billian
  • Johanna Twittenhoff
  • Owen Lukins
  • Sophie Tragert
  • Elise Potthoff

April, 2021

Image/graphic, Online/web thing, Print, Writing

Germany, Munster

148mm x 105mm

Public Domain

UCLA Social Media Push

Objective:

Get 1000 people in UCLA to understand and publicly support Free the Vaccine goals

The Project:

Shareable social media content that could be posted by different student organization in UCLA

TRY THIS:

Share it on social media. #FreeTheVaccine #PeoplesVaccine

Make it specific to your community.

What worked?

A general representative of UCLA’s Undergraduate Students Association Council reposted some of the graphics, increasing exposure and conversation about the Open COVID Pledge and Free the Vaccine.

Reflections from Johanna Angeles

What would be your next steps, building on this idea, if you had a million dollars and all the time and skills in the world?

I would print these out and plaster them all over the UCLA campus, leaving no surface untouched.

If someone else were going to make/use/do something like this, what advice would you give them?

You don’t need to be a professional nor have a fine art background to create social media graphics! I personally used Canva. It has free templates you can easily customize.

About this project
Creators:
  • Johanna Angeles

April, 2021

Image/graphic

United States, Los Angeles

1080×1080 px and 1080×1920 px

Download Original/High-Resolution File: 6.png, 7.png, 4.png, 5-1.png, 2-2.png, 3.png, 1.png, e.png, f.png, a.png, b.png, c.png, d.png

Missing Vaccine

Objective:

The objective of this tactic was to get at least 15 people educated/involved per flyer put up by either scanning the QR code or taking a slip.

The Project:

This flyer uses the template of a Missing Person flyer to draw attention, and then seeks to quickly educate people regarding patents and pharmaceutical corporations. The QR code links to the Free the Vaccine website, and the slips on the bottom are a location-specific number (in this case, a California senator).

TRY THIS:

Make it specific to your community.

Report the missing vaccine.

What worked?

We are still in the testing phase of putting these flyers up, but will update on how it goes! 🙂

Reflections from Daria Bazzi

What skills or perspectives did the collaborators bring to this?

Everything from bolding certain words, adding a shared value statement (“Everyone Deserves a Shot!”), making sure I specified Covid-19 vaccine, changing “Pharmaceutical Companies” to “Pharmaceutical Corporations,” the idea to make slips people could take, and more, all came from others who took the time to give me great feedback!

If someone else were going to make/use/do something like this, what advice would you give them?

I would love it if people in different locations changed the number on the slips to make it more location-specific, and if they thought a link to another website would be more effective in their community, I would recommend they change the QR code, as well! Also, translation of the text might be in order to get the message across more effectively.

About this project
Creators:
  • Daria Bazzi
  • Heloise Widdig
  • Carly Besser
  • Defne Zuhal Yorgancioglu
  • Franziska Gartner
  • Rachel Gita Karp
  • Shivesh Shourya

March, 2021

Image/graphic, Writing

United States, Los Angeles

2550 x 3300 px

Public Domain

Download Original/High-Resolution File: MissingVaccine_Flyer_v04_BIG.jpg

Jonas Salk Around The World

Objective:

With this Jonas Salk sketch we would like to encourage you and as many other people as possible to print out the sketch and take a picture of Jonas Salk in front of a landmark, a place special to you or a beautiful place in your surroundings. Much like the extremely successful Flat Stanley project more than 25 years ago. By spreading the word on social media, you can encourage others to do the same, help carry on Salk’s legacy, and remind people of a role model who prioritized people’s well-being over profit.

The Project:

We have depicted Jonas Salk in his role as a role model in vaccine development and distribution in a cartoon-like drawing. This eye-catching and charming design is intended to help spread Salk’s scientific and philosophical spirit and create a distinctive recognition value.

TRY THIS:

Make your own Flat Salk and help him visit your favorite places.

Share it on social media #FreeTheVaccine #PeoplesVaccine

What worked?

All the wonderfully kind and human values of Jonas Salk can be perfectly reflected in a cartoon-like style.

Other Notes:

1) Print the sketch
2) Glue it on cardboard or thicker paper
3) Cut out the outline of Jonas Salk
4) Take a picture with the cutout in front of a landmark, a place important to you, or a beautiful place in your neighborhood
5) Share the photo on social media and get more people to do the same

    A set of instructions exists on how to make this work
  • An original object can be provided for exhibition

Links:

Reflections from Calvin Dunker

What was the process/journey of creating this work?

Since other drawings in this cartoon-like style had already been created by unrelated projects, all that was needed was an agreement on the elements that would appear. The many iconic images of Salk as a scientist during the successful approval of the vaccine served as a rough template.

What skills or perspectives did the collaborators bring to this?

Mareike Bielok was responsible for the drawing and the underlying cartoon-like style. Calvin Dunker prepared the rough concept and the elements to be displayed.

What were some of the responses to this work?

Very positive feedback and already first photos in front of landmarks.

What would be your next steps, building on this idea, if you had a million dollars and all the time and skills in the world?

Produce an animation series with cartoon Jonas Salk traveling around the world. Organize airplane banners covering all the beaches in the world. Pay very famous people who can’t be convinced by the message behind the image to share pictures of themselves, the Jonas Salk cutout and famous landmarks on their social media channels.

About this project
Creators:
  • Calvin Dunker
  • Mareike Bielok

March, 2021

Image/graphic, Print

Germany, Munster

3024 x 4032 pixels

Creative Commons BY-NC-SA

Download Original/High-Resolution File: Salk-.png, Salk-Outline.png