Objective:
To share the FreeTheVaccine campaign on social media, specifically focusing on having one’s network sign the Open COVID Pledge.
The Project:
Set of infographic images detailing the importance of urging research institutions to open license the COVID vaccine.
STRATEGIES:
TRY THIS:
Share it on social media. #FreeTheVaccine #PeoplesVaccine
Make a version for your target.
What worked?
I received many inquiries from fellow UCLA students on the campaign, with many of my friends and family members signing on as part of the BINGO game. I also saw reposts of the graphics from strangers on Instagram, broadening our overall outreach efforts.
Other Notes:
From the infographic’s creation date on July 1st to today (July 25th), over 2 million new COVID cases have been reported globally, and almost 250,000 more deaths. Very shocking and further highlights the importance of the pledge and campaign.
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A set of instructions exists on how to make this work
- Original files can be provided for exhibition
Links:
Reflections from Tiffany Chen
About this project
Creators:
- Tiffany Chen
July, 2020
Image/graphic, Online/web thing
United States, San Francisco
2160 x 2160 px